Philips believes strongly in protecting the privacy of the personally identifiable information you share with us. We also believe it is important to inform you about how we will use your personal data, and to give you choices about how those data will be used. Therefore, we encourage you to read this Privacy Policy carefully.

In general, this Privacy Policy applies to all consumer information collected or used by Koninklijke Philips Electronics N.V. or its subsidiaries (Philips). This includes information from websites for commercial use that are owned by Koninklijke Philips Electronics N.V. and offline collections of personal data for commercial use owned by Philips. However, some of our websites or data collections work with special kinds of data (for example, medical data) which require a somewhat different privacy policy. Whenever and wherever that is the case, Philips will make it clear that the privacy policy concerned is different from this general Philips Privacy Policy.

Sharing your personally identifiable information enables us to offer you a number of benefits. It will make it easier and more convenient for you to:

• Register your purchase so you receive all the benefits to which your purchase entitles you;
• Request information specific to your interests;
• Participate in online communities:
• Receive personalized messages and special offers that are relevant to your interests;
• Save time by storing your preferences;
• Buy Philips products online.

It will also allow us to conduct market research to help us develop better products, to provide more responsive customer service, and to improve our websites.

You may choose to share your information with us in a number of ways online, such as completing an registration form to become a member of Club Philips, ordering a product, entering a contest, registering a purchase, participating in a promotion, or subscribing to a newsletter.

You can also share your personally identifiable information with us by returning the reply card that comes with the product you purchased or by communicating with one of our customer care representatives by e-mail, telephone or in writing.

Sometimes Philips obtains your personal data from other parties outside Philips. This includes the buying of a business of which you already are a customer or the disclosure of your personal data by one of our partner companies. If you do not want us to use your personal data which you have not provided to us yourself, you can let us know by contacting us at the address listed below.

We want to know you better so we can serve you better. But the choice of whether you want this kind of services is up to you. You should know that your personally identifiable information may be transferred from your home country to other Philips companies around the world, who may communicate with you about our products or special offers you may find useful. If you do not want us to send you personalized offers or information, you can let us Philips knows by checking the appropriate box on the registration form or reply card. Philips will only share your data with third parties outside Philips in the following circumstances:

• Sometimes Philips sells you a product or offers you a service in a joint marketing effort with other companies. Ins such cases, your personal data will be shared with these companies. We will always let you know that such relationship exists and who these companies are prior to your registration. Note that theses companies often have their own privacy policies that apply to the way they use your personal data. These privacy policies sometimes differ from the Philips Privacy Policy.
• Philips sometimes uses outside companies for handling your purchase or request or for processing your data. Philips requires these companies to adequately safeguard your personal data and not use your data for any other purpose not authorized by Philips.
• Philips sometimes sells a business to another company. Such transfer of ownership could include the transfer of your personal data directly related to that business to the buyer.
• Philips will release personally identifiable information if compelled by law.

Philips will not sell or provide your personal data to other third parties allowing them to use your personal data for their own purposes.

Philips will not share any personal financial information you provide (such as credit card information) with other parties unless this is needed to handle your order, process our invoice, or prevent or combat fraud.

From time to time, this Web Site may provide links to other websites. You should carefully review the privacy policies on those sites; they may differ from the Philips Privacy Policy.

Some of our Web Sites will send a "cookie," a small text file, to your computer. This allows us to recognize your computer the next time you visit, without bothering you with another request to register. And, if you use an online "shopping cart," cookies allow us to keep track of the products you purchase. If you do not wish to receive cookies, please refer to the "Help" file of your Internet Browser to learn how to either block all cookies or receive a warning before a cookies is stored.

In addition, we sometimes use third-party advertising technology to serve ads when you visit our website and sites upon which we advertise. This technology uses information about your visits to this website and the sites upon which we advertise (not including your name, address, or other personal information), to serve our ads to you. In the course of serving our advertisements to you, a unique third-party cookie may be placed or recognized on your browser. In addition, we use Web beacons, provided by our ad serving partner, to help manage our online advertising. These Web beacons enable our ad server to recognize a browser's cookie when a browser visits this site and to learn which banner ads bring users to our website. The information collected and used through this technology is not personally identifiable.

If you visit our Web Sites to browse, read, or download information, we collect and store some "visitor information" from you, such as the name of the domain and host from which you access the Internet, the Internet Protocol (IP) address of the computer you are using, the date and time you access our Web Site, and the Internet address of the website from which you linked directly to our Web Site. We use this information to measure the traffic on our Web Sites and to help us make our Web Sites more useful. We delete this information after some time.

We recognize our responsibility to protect the information you entrust to us. Philips uses a variety of secure techniques to protect your information, including secure servers, firewalls, and encryption of financial data.

Philips websites also may make chat rooms, forums, message boards and/or newsgroups available to you. Please remember that any personally identifiable information you provide in these areas is also available to other users, and you should exercise caution before deciding to disclose it.

Once you have provided us with your personally identifiable information, you will have reasonable access to that information so you can change or delete it. You may do this by accessing your online profile, or by requesting a copy of your profile at the contact address listed below.

Because Philips sells thousands of products in hundreds of countries, you may have previously provided us with personally identifiable information through reply cards, our call centers, or in some other manner. Your decision not to register now will not affect the information you have already provided to Philips. Of course, you will always have the option to unsubscribe to any online contact from Philips or change your personal profile information.

While Philips Web Sites are generally not targeted at children under the age of thirteen, it is Philips policy to comply with the law when it requires that a parent's or guardian's permission is secured before knowingly collecting, using, or disclosing personal information from children under the age of thirteen.

We strongly recommend that parents take an active role in supervising the online activity of their children.

You may contact us through the sonicare contact page or the Norelco contact page  if you would like to:

• ask us any question regarding our privacy policy;
• request a copy of your personal data, or change or delete your personal data;
• opt-out from receiving any future personalized offers or information from Philips.

or contact us at: